Wheelchair Campaign 2025

Get ready to make a difference! Take the Wheel for a day in our Annual CEO Wheelchair Campaign® 2025 – and help raise funds towards the care of children and adults with profound intellectual disabilities at Little Eden.

This March, during Intellectual Disability Awareness Month, we’re calling on YOU – CEOs and business leaders – to ‘Ride a Mile in my Wheels’ by joining the 8th Annual CEO Wheelchair Campaign®.

Spend just one workday in a wheelchair to experience the challenges faced by wheelchair users, while helping us raise R1.5 million to support 300 residents with profound intellectual disability at LITTLE EDEN. With 71% of our residents relying on wheelchairs … and 68% coming from underprivileged or abandoned backgrounds … your support makes all the difference!

How can you join in

Contact

Contact Nadine Mason at ceowc@littleeden.org.za or 076 338 5478 to sign up for the CEO Wheelchair Campaign®.

Donate

R55,000 (business leaders), R35,000 (SMEs), or R15,000 (individual professionals) to LITTLE EDEN by credit/debit card or EFT. 100% of your donation goes directly to the care of our residents.

Choose a date

Choose any date in March to spend in a wheelchair. Any weekday spent at work will do.

Delivery

Your wheelchair will be delivered to you ahead of your chosen day.

Spend your day in the chair

Have an unforgettable experience of life as a disabled person, reliant on a wheelchair for mobility.

Shareyour experience with photos or videos to be featured on LITTLE EDEN’s social media and website.

Challenge

Challengeanother CEO or business leader to participate in the campaign.

More reasons to get involved

You could win a thrilling Hi-Performace Track Experience sponsored by MasterDrive.
You’ll be invited to the campaign launch on Friday 28 February, with networking and media opportunities.
You’ll also be invited to the closing event at LITTLE EDEN Edenvale where the prize winners will be announced.

Enter now by contacting Nadine Mason at ceowc@littleeden.org.za or 076 338 5478.

Discovery Limited CEO, Adrian Gore.

CEO of the NSF Group Nirishi Trikamjee.

Sun International CEO, Anthony Leeming

Masterdrive